Active Ingredients used for Facial Skin Whitening

The ingredients used for facial skin whitening activate biological processes that are intended to reduce or eliminate the production of melanin.

There are several means of achieving this reduction:

  • Inhibit tyrosinase synthesis
  • Use complex copper that inhibits tyrosinase function
  • Eliminate oxidation reactions that lead to the formation of melanin
  • Slow down the transfer of melanosomes to keratinocytes
  • Act upstream on the hormone that stimulates melanogenesis (MSH)

Most of the depigmenting agents currently on the market decrease melanogenesis by inhibiting tyrosinase activity in the melanocytes as well as by inhibiting melanosome maturation using one of the mechanisms described in the blog ‘Facial Skin Whitening’.

Hydroquinone

In the past hydroquinone was the main active ingredient used in facial skin whitening treatments, and it was thought to be safe and effective for skin lightening. However, several clinical studies concluded that there may be side effects associated with the long-term use of hydroquinone- there were reports of possible carcinogenicity and a link to ochronosis. As a result, the FDA withdrew the 1982 TFM for OTC skin bleaching drug products containing hydroquinone.  Since the banning of hydroquinone from the OTC market, there has been a growing demand for an alternative natural, safe, and efficacious de-pigmenting treatment.

Ascorbic acid (vitamin C)

Vitamin C can be found in a few different forms, but ascorbic acid is the most biologically active and effective form.

Ascorbic acid is a key ingredient in many physiological functions in the human body.  It is a powerful antioxidant since it donates electrons and prevents oxidation by keeping iron and copper atoms in their reduced states.

The physiological functions of Ascorbic acid include the synthesis of:

  • Collagen
  • Carnitine
  • Neurotransmitters
  • Tyrosine

Collagen production is crucial for repairing damaged facial tissue.  Clinical studies have shown that the skin heals faster and scars less when it is infused with vitamin C. Thus, Ascorbic acid is used to stimulate collagen production which results in smoother and more supple skin.

Ascorbic acid whitens facial skin by inhibiting the production of tyrosinase, which reduces the production of melanin. It also protects the skin from harmful damage caused by sun exposure.  Excessive exposure to sunlight, especially UV rays, creates reactive oxygen species in the skin that provoke skin damage. Vitamin C significantly reduces the impact of these reactive oxygen species by donating electrons which neutralize them.

With so many facial skin benefits, it is not surprising that there is an abundance of topical products (creams, gels, serums) containing vitamin C on the market. The products claim to treat a wide variety of skin conditions- from facial skin whitening to fine line and wrinkle reduction . However, it is critical to know that when applied topically, the efficacy of ascorbic acid is very small and often non-existent.  This is due to the fact that vitamin C (C6H8O6) is a very unstable molecule which degrades once it is exposed to light, and as soon as it degrades, it loses all of the benefits described above.

It is easy to detect the degradation of the vitamin C since it turns a yellow-brown color upon degradation. Cosmetic products that claim to have vitamin C as an active ingredient, and which are colored yellow-brown, are misleading consumers since in actual fact the vitamin C in these products has lost its skin rejuvenation properties and is an inactive, degraded, vitamin C.

The structure of the skin is another factor which greatly reduces the effectiveness of cosmetics containing vitamin C. The upper layer of the skin, the stratum corneum, protects the deeper layers of the skin by rejecting materials that attempt to penetrate it. Vitamin C is a hydrophilic molecule which easily dissolves in water, while the stratum corneum is hydrophilic, meaning it is water resistant. Therefore, to effectively penetrate vitamin C into the skin, it is essential to first exfoliate the stratum corneum.

Kojic acid

For over 30 years, Kojic acid has been used as a facial skin whitening agent. Kojic acid, like hydroquinone, prevents the formation of dopachrome – an intermediate stage in the biosynthesis of melanin. Kojic acid is obtained by the fermentation of a strain of Aspergillus orizae.

Since hydroquinone and its esters have been banned in several countries, Kojic acid has been used to replace it. Kojic acid at 1% concentration has bleaching properties,  but when it is used, it immediately turns the cosmetic emulsion yellow and within four to six weeks it turns it brown.  Furthermore, its acidity is very weak since it is linked only to the presence of a hydroxyl function in the molecule. Additionally, it is unstable since it is very sensitive to heat (above 40°C) and oxidizes easily.  Therefore, it must be added into emulsions when they are cooled and needs to be combined with antioxidants such as ascorbic acid (vitamin C).

Although relatively safe and effective, recent studies have shown that it is responsible for skin irritation, sensitization and in rare cases where it has been frequently used, it has been related to contact dermatitis.

In Japan, the country where Kojic acid was first used for skin bleaching, the product isn’t banned, but the authorities have stated that they don’t want new formulations to include the acid.

Niacinamide or nicotinamide or vitamin B3

Another way to achieve skin lightening is to limit the transfer of pigment into the skin cells. Niacinamide (vitamin B3) and Soy are primary nutrients which affect the transfer of melanosome and thus pigmentation.

Niacinamide (nicotinamide) is an effective skin lightener, especially for skin conditions in which hyperpigmentation may occur on the face or other visible parts of the body. Niacinamide has been found to reduce hyperpigmentation in a pigmented reconstructed epidermal (PREP) model by inhibiting 35-68% of melanosome transfer from melanocytes to keratinocytes. It inhibits melanosome transfer without affecting tyrosinase activity, melanin production, melanocyte number or cell viability. The melanosome transfer is modulated by protease-activated receptor 2 activation (PAR-2) leading to disrupted keratinocyte phagocytosis. Most importantly, Niacinamide inhibits the transfer of melanosomes to keratinocytes without affecting the activity of tyrosinase.

Alpha-Hydroxy Acids

A very popular method for lightening the skin uses alpha hydroxyl acids (AHA).  AHA is a natural ingredient that effectively exfoliates the skin and also helps with hyperpigmentation by speeding up skin’s natural cell turnover – known as Skin Turnover Acceleration

L(+) lactic acid is part of the alpha hydroxyl acids (AHA) group. It is known to stimulate the desquamation process which increases the skin’s cell renewal rate. This not only results in smoother skin and the disappearance of fine lines, but also causes melanogenic suppression or skin whitening activity (as a result of the suppression of the formation of tyrosinase). The product needs to be formulated at lower pH levels to speed up the cell renewal.

The use of lactic acid and other lactates in skin lightening products has multiple benefits such as moisturization, increase of the skin’s ceramide level and skin lightening.

B&A of a woman after a facelift

Facial Skin Whitening

Woman wearing fur hat similingIntroduction

More than ever before, there is a huge emphasis in the beauty market on skin tone.  Customers the world over are seeking effective products that will even out their skin tone, and many individuals with darker skin are looking for skin whitening products.

The desire to use skin whitening products varies considerably between cultures. Hyperpigmentation is the most common and distressing condition afflicting people in Western countries.  These individuals often seek to eliminate localized hyperpigmentation as well as to lighten their skin tone in general.  In Asian countries, skin whitening products are mainly used to achieve a whiter and brighter facial skin tone.

The main purpose of facial skin whitening products is to lighten the skin as well as even out the skin tone.  It is also used to treat pigmentation disorders such as blemishes, pregnancy marks and age spots.

The active ingredients in the facial skin whitening creams work in two ways:

  • By absorbing the UV rays, thus preventing the sun damaging and darkening the facial skin.
  • By reducing the production of melanin, the pigment found in the skin which is responsible for skin color and darkening.

Facial Skin Pigmentation

Dermal melanin is produced by melanocytes, cells that are located at the bottom layer of the skin. The type and amount of melanin synthesized by the melanocyte and its distribution pattern in the epidermis determines the actual color of the facial skin.

Melanin comes in two forms: pheomelanin and eumelanin. These two forms are found in facial skin and hair. Eumelanin is the form which mostly determines the skin color due to its high concentrations (i.e. the higher the concentration of eumelanin, the darker the skin tone).

All skin types also have pheomelanin in the skin and hair. Pheomelanin is responsible for creating pink to red hues in the skin and is found in high concentrations in red hair as well as in lips, nipples, glans of the penis and vagina.

Some research has stated that pheomelanin may become carcinogenic if exposed to UV light.

Facial Skin Pigmentation Mechanism

Melanin in melanocytes form due to a series of oxidative reactions involving tyrosine and the enzyme tyrosinase.

Eumelanin is formed from the amino acid tyrosine, when it is acted upon by the enzyme tyrosinase, which itself is dependent on its co-enzyme copper. A succession of oxidation reactions leads to the formation of indole-5,6-quinone, and then the colored polymer. This synthesis takes place in the melanosomes, cellular organelles that extend from the melanocytes, which are transferred to keratinocytes that migrate from the basal layer of the epidermis to the stratum corneum.

Melanin forms through a series of oxidative reactions involving the amino acid tyrosine and the enzyme tyrosinase.

Tyrosinase catalyzes three different reactions in the biosynthetic pathway of melanin in melanocytes: the hydroxylation of tyrosine to l-DOPA and the oxidation of l-DOPA to dopaquinone; furthermore, in humans, dopaquinone is converted by a series of complex reactions to melanin.

The first step is the most critical because the remainder of the reaction sequence can proceed spontaneously at physiological pH. Here, tyrosinase converts tyrosine to dihydroxyphenylalanine (DOPA) and then to dopaquinone. Subsequently, dopaquinone is converted to dopachrome through auto-oxidation, and finally to dihydroxyindole or dihydroxyindole-2-carboxylic acid (DHICA) to form eumelanin (black-brown pigment). The latter reaction occurs in the presence of dopachrome tautomerase and DHICA oxidase. In the presence of cysteine or glutathione, dopaquinone is converted to cysteinyl DOPA or glutathione DOPA. Subsequently, pheomelanin, a yellow-red pigment, is formed.

There are several means of reducing or eliminating melanin formation:

  • Inhibit tyrosinase synthesis
  • Complex copper to inhibit tyrosinase function
  • Eliminate oxidation reactions that lead to the polymer formation
  • Slow down the transfer of melanosomes to keratinocytes
  • Act upstream on the hormone that stimulates melanogenesis

Most of the depigmenting agents presently on the market decrease melanogenesis by inhibiting tyrosinase activity in melanocytes as well as by inhibiting melanosome maturation by one or other of the mechanisms described.

In the next blog some of the most popular active ingredient for facial skin whitening will be presented.

NowMi PRO clinical results

What happens to your facial skin after you quit smoking?

Here is one more reason to quit smoking- it makes you look much older than you are.  Dr. Flora Levin, an oculoplastic surgeon specializing in cosmetic eyelid surgery and non-surgical facial skin rejuvenation, provides this succinct description: “The facial skin of a 40-year-old heavy smoker resembles that on a non-smoking 70-year-old. The facial skin is dry and coarse with deep facial wrinkles and furrows, a slack jawline, discoloration and an uneven tone. The eyelids are often baggy with creped facial skin. The neck is saggy with loose skin and the blood vessels are dilated and prominent. The term ‘smoker’s face’ is used to describe these facial skin characteristics, which are all caused by smoking.[1]

Why does this happen?  It happens because the tobacco smoke contains thousands of chemicals and carcinogens that cause serious damage (we won’t talk about cancer and heart disease now, just about damage to the facial skin).  Primarily, cigarette smoke is detrimental to blood circulation and just one cigarettes can limit blood flow for up to and hour and a half.  Therefore, the facial skin is starved of oxygen for long periods of time which results in the breakdown of collagen and elastin- proteins that are essential for firm and healthy facial skin.

The list goes on.  Since the blood flow is hindered, there is an increase in broken capillaries and veins which cause dark scarring on the face.  Also, the nicotine slows down the healing process so the skin is less able to repair itself from intrinsic and extrinsic damage.  Lastly, distinct furrows and wrinkles are formed from smoking- the act of sucking on the cigarette causes lines around your mouth and brows, and since the action is repeated, the lines become more pronounced.

Bottom line- smoking causes premature facial skin aging, slows down wound healing and increases the rate of infection.  Smokers often suffer from discoloration of the teeth and tongue, wrinkles and fine lines, bags under the eyes, slack in the jawline and dry, coarse skin.  And unfortunately, smokers experience higher rates of facial skin disorders such as: skin cancer, psoriasis, Hidradenitis suppurativa (chronic boils in the groin and armpits area), lupus and acne.

Okay. Enough with all the gloom and doom. This post is about your facial skin after you quit.  So here is the good news.  Our bodies are the most wondrous machines, and if you give your body a chance, it will do its best to reverse the damage.  So once you quit smoking your blood circulation will improve and your facial skin will begin to heal itself.  This means that it will start to produce more collagen and elastin which will restore your skin’s firmness and elasticity.  Also, once you quit smoking, the coloration of your facial skin will dramatically improve since the skin won’t be infused with chemicals that suppress it.

Regarding the wrinkles, they may not go away  at once, but they won’t get worse.  There are however many things you can do to reduce wrinkles and fine lines. First, you can start by infusing your skin with vitamin C and E which help the skin to revitalize itself.  The NowMi treatment is excellent in this respect since it oxygenate your facial skin restoring the needed oxygen to your face. It infuses the skin with 50% concentration of pure vitamin C, vitamin E and hyaluronic acid.  The ingredients help the facial skin regain its firmness and elasticity and reduce the appearance of wrinkles as proved by clinical study. Best of all it is a personal skin oxygenation device and the NowMi vitamin C oxygen facial treatment can be done anywhere and anytime. It takes only 5 minutes to restore your glow and revitalized facial skin.

NowMi Pro is now on sale with Special Offer: Buy now a NowMi Pro Kit from the inventor of OxyGeneo and receive Free of Charge a NowMi refill kit (valued at $99) that will give you 3 extra months vitamin C oxygen facial treatments at home.

There are also a wide range of minimally and invasive aesthetic treatments out there.  The technologies are constantly evolving, and the results are really impressive.  No matter what path you choose, the first step is to say goodbye to smoking and hello to a healthier you.

Recommended reading NowMi vitamin C oxygen facial

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[1] https://www.zwivel.com/blog/how-smoking-affects-your-skin/

Facial skin peels

The NowMi treatment gently exfoliates the skinYouth, while taken for granted by the X and Y generations, is so sought after by those of us who’ve passed that stage of life. Many things cause our facial skin to age, especially UV radiation emitted by the sun.  The UV creates  free radicals that damage the facial skin cells and destroy the collagen and elastin in the dermis, causing wrinkles and sagging skin. UV rays also accelerate the production of facial skin pigment (melanin), resulting in the appearance of sun spots or age spots.

Nowadays there is a multitude of anti-aging skin care approaches out there. It’s become nearly impossible to decipher them all. One approach that has stood the test of time and has proven to show very clear and visible results is chemical facial skin peeling. All facial skin peels remove the top layer of the skin to exfoliate and speed up cell turnover.

Chemical peel benefits:

A facial chemical peel is performed by applying a chemical solution onto the skin which destroys the cells in contact with the solution and eventually causes the facial skin to peel off. The new skin is usually smoother and less wrinkled than the old skin. With a chemical peel you can achieve the following results:

  • Reduce fine lines under the eyes and around the mouth
  • Treat wrinkles caused by sun damage and aging
  • Improve the appearance of mild scars
  • Treat certain types of acne
  • Reduce age spots, freckles, and dark patches

After a chemical peel, for a long period, the facial skin is more sensitive to the sun and must be protected by constantly wearing sunscreen and avoiding direct sun exposure.

Light chemical peels for facial skin

Light chemical peels are used to treat fine lines, areas of dryness, uneven pigmentation and acne. The solution used for light chemical peels is usually comprised of alphahydroxy acids and beta hydroxy acids, such as glycolic, lactic, salicylic, or fruit acids, all known to be quite light. They’re especially good for combating acne or oily facial skin issues because they break down the bonds that hold dead skin cells together, allowing for easier exfoliation. Light chemical peels are ideal for people who want the benefits of a facial peel but do not wish to spend the longer time required to recover from a deeper peel.

Medium chemical peels for facial skin

Trichloroacetic acid (TCA) peels are considered to be more medium depth peels. This chemical peel works well for treating fine surface wrinkles, superficial blemishes, and pigmentation problems.

The downside of these medium chemical peels is that they feel slightly more uncomfortable than the lighter peels, have more side effects, such as swelling and redness, and require more down time. The peeling of the facial skin is very noticeable, so it’s best to perform these treatments over a period of time when you can rest up to a week.

TCA peels are also considered the preferred choice for patients with darker skin.

Deep chemical peels for facial skin

The carbolic acid face peel, also known as a the Phenol peel, is the strongest peeling treatment. Deep peels are used to treat coarse facial wrinkles, blotches caused by aging or sun exposure and pre-cancerous growths.

While the deep chemical peel produces the most dramatic and the longest-lasting results, it take longer to perform (a few hours) and requires the most healing time. The procedure must be performed by qualified cosmetic dermatologist.

After the deep peeling you can expect your facial skin to be very red, and following the procedure you will need downtime of at least 1 week and a healing time of at least 2 months.

Phenol peel is typically used only for facial peels because the deep chemical peel may cause permanent lightening of the skin.

Viagra may reduce by 50% the risk of colorectal cancer

What I find fascinating is how different drugs are used for new applications. I recently came across a study that concludes that small daily doses of Viagra may significantly reduce the risk of colorectal cancer. Isn’t that fantastic!

Viagra was developed by group of UK researchers working at Pfizer for treatment of high blood pressure and ischæmic heart disease. In the first clinical study it proved very little effect on heart disease but show noticeable effect on penile erection. Pfizer decided to market it as the first oral treatment for erectile dysfunction. In 1998 it was approved by the FDA and it was advertised directly to consumers on TV using the famous Brazilian football stare Pele and the US senator Bob Dole.

A recent study entitled “Sildenafil Suppresses Inflammation-Driven Colorectal Cancer in Mice” was published in the Cancer Prevention Research journal. The study found that Viagra cut by half the formation of colorectal polyps, an abnormal and frequently asymptomatic clump of cells on the lining of the intestines that may transform into cancer.

According to the American Cancer Society (ACS), colorectal cancer affects 1 in 22 men and 1 in 24 women and is the third leading cause of cancer death in the USA.

One of the causes of the cancer is a mutation of a gene called ‘adenomatous polyposis coli’ (APC), a tumor suppressor. Those with an APC genetic mutation are at a higher risk of developing colorectal polyps, which often transform into cancer.

The study was led by Dr. Daren D. Browning, a cancer researcher at the Georgia Cancer Center and the Department of Biochemistry and Molecular Biology at Augusta University in Georgia. During the study, mice were genetically modified to develop hundreds of colorectal polyps. They were then given Viagra in their drinking water. Remarkably, the Viagra reduced the formation of the polyps by half!

The study revealed that Viagra increased the levels of an intracellular calcium regulator called cyclic guanosine monophosphate (cGMP). This substance plays an important part in the proper functioning of smooth muscle cells, retinal cells, pituitary cells and more. cGMP also regulates the layer of cells inside the intestine, known as the intestinal epithelium, that forms a barrier against foreign bacteria and substances. In addition, the Viagra inhibits a substance called phosphodiesterase-5 an enzyme that naturally occurs in colon cells which can break down the cGMP, and stimulates the epithelium to create more cells which strengthens the protective layer.

Dr. Browning added that the next step is to carry out human clinical trials to test the effectivnes of Viagra on individuals that are at a high risk of developing colorectal cancer.

While this is only the beginning, the study gives real direction in the fight against colorectal cancer and hope to those at risk.

 

 

 

Superfoods for healthy skin

We all know the phrase “You are what you eat”, and this is so true when it comes to taking care of your skin. Your skin NEEDS the vitamins and minerals that come from superfoods to keep itself looking its best and to fight free radicals that cause it to age prematurely.

Unfortunately, we live in a world where processed and junk food engulf us and is very difficult to maintain a healthy diet. These foods are high in sugar and fiber-free fats and cause the skin to look dull, dry and aged. In addition, greasy and oily foods like deep fried chicken and pizza clog the skin’s pores. Most importantly, poor nutrition weakens the immune system, making it harder for the skin to regenerate skin cells.

The good news is that superfoods ARE AVAILABLE and once you make the decision to take control of your health you can slowly but surely start to change your diet. Remember not to be too hard on yourself. Rome wasn’t built in a day and taking it one step at the time is always better than drastic measures that don’t last.

So the first thing you want to do is to put in your body vitamins and nutrients which help it keep healthy and strong. Vitamin C, E and A are a great start!

Vitamin C: Vitamin C can be found in citrus fruits, strawberries, bell peppers and more. Vitamin C is a powerful anti-oxidant and an ascorbic acid that plays a critical role in the formation of collagen. Collagen is responsible for the elasticity of the skin and replaces dead skin cells. Once you increase your intake of vitamin C, your body will be able to more easily produce new collagen which will slow down the signs of aging.

Vitamin E: Vitamin E is available in almonds, spinach, sweet potatoes, avocados etc. The vitamin is an effective anti-oxidant that rejuvenates the skin. It is also effective in treating age spots and other pigmentation concerns such as dark circles under the eyes.

Vitamin A: Beef liver, carrots, kale and spinach contain high levels of vitamin A. Vitamin A stimulates the growth of skin cells and rejuvenates it by balancing sebum production. Sebum is a natural oil produced by the skin. If the production is unbalanced, this can result in dry or oily skin, acne and premature aging.

Here is a select list of superfoods for you to discover. There are of course many more. Make sure to explore your options and make your adventure of healthy eating a tasty and enjoyable one.

Avocados: Avocados are known to be great for the skin- they are high in poly- and monounsaturated fatty acids such as omega 9’s which help the skin regenerate damaged skin cells, reduce redness and help it look firm and fresh. The omega 9s are especially important because they keep the top layer of your skin- the epidermal layer- moisturized and hydrated. Avocados are also rich in antioxidant carotenoids that fight free radicals. This helps reduce wrinkles and slow down the signs of aging. You can throw an avocado into any salad and totally upgrade it. It also tastes great on a piece of bread with some lemon.

Turmeric: Turmeric is a wonderful spice that you can easily add to your dishes. Try it in soups, vegetable stews and sauces. Turmeric is fabulous for the skin since it has superior anti-inflammatory properties. Inflammation makes the skin look puffy and tired and in the long term leads to wrinkles and rapid aging. Turmeric will help you keep your skin looking rejuvenated and help fight against more serious inflammatory skin problems such as rosacea and eczema.

Lemon: My personal favorite- lemon- can be used in so many ways. A delicious tea, a cold drink and of course salad dressing (with some olive oil and salt). Lemon is great for the skin. It is rich in vitamin C which protects against free radicals and also helps the body to produce collagen and elastin (the building blocks of the skin which bind skin cells together yielding firmer and younger looking skin). Another huge advantage of lemons is that they help alkalize the blood and balance our pH. Most of us suffer from over an acidic pH because of our consumption of coffee, alcohol and processed foods. When our pH levels aren’t balanced, the skin becomes very sensitive, dry and prone to irritation.

Lentils: Lentils are a great source of protein, iron, zinc and biotin which increase the elasticity and strength of the skin and helps the body slow down the signs of aging. One cup of cooked lentils has only 230 calories and is incredibly filling. You can make delicious lentil soups or add them to rice or salads… the choices are endless.

Black beans: In just one cup of black beans you can get nearly 50% of your daily value for fiber, 30% of your daily value for protein and 20% of your daily value of iron. That is a great score for one of the most affordable superfood options out there. The beans are a starch, which makes them a wonderful source of healthy carbohydrates that will help you to boost the health of your skin.

There are of course many more superfoods and you can begin the wonderful journey of exploring them. You will see, your body and your skin will thank you.

Oxygen facials

So many celebrities swear by oxygen facials to help them keep their facial skin looking their best.  Madonna is one of the most famous proponents and is said to have an oxygen facial treatment before every concert. Jusin Timberlake, Miranda Kerr and Naomi Campbell have also made public that oxygen facials are part of their beauty routine.

So what is the deal behind oxygen facials?  The treatment was first launched by Intraceuticals, an Australian beauty product company in 2002.  Since then the treatment has been improved and upgraded and today it involves the delivery of pressurized oxygen at 90-95% concentration to the facial skin and the infusion of specialized serums.  The serums include skin revitalization agents such as hyaluronic acid (a natural ‘filler’ of the skin), select vitamins (primarily vitamins for skin such as A, C and E), anti-oxidants and peptides.  The oxygen is antibacterial and is used to optimize the delivery of the serums’ ingredients into the facial skin.  The treatment is completely painless and takes about 30 minutes.  After the treatment the facial skin feels more hydrated and plump and there is a decrease in fine lines and wrinkles.

One of the issues with Oxygen facials is that there is no scientific proof that the oxygen penetrates the skin and enhances the delivery of the serum. New York board certified dermatologist Dr. Kally Papantoniou says: “There may not be any scientific proof yet…but the treatment is harmless and those who’ve had oxygen facials all swear by them.”

The NowMi vitamin C oxygen facial treatment has taken the concept of skin oxygenation to the next level. Rather than externally oxygenating the skin, the NowMi vitamin C oxygen facial treatment stimulates the facial skin to oxygenate itself from within. During the facial treatment, the chemical reaction between the vitamin C effervescent tablet and the gel creates a CO2 rich environment. The body responds to this by sending oxygen rich blood cells to the facial treatment area. Once the area is rich in oxygen, the vitamin C, E and Hydraulic acid which are infused during the facial treatment, best penetrate the skin. As a result, the facial skin glow and looks and feels firmer and younger.

A wise man once said: “A picture is worth a 1,000 words”. So instead of telling you how good the NowMi treatments are, we will show you real results from customers.

NowMi PRO clinical results

Another major advantage of the NowMi facial treatment is price.  While oxygen facial treatments costs between $200-300 a pop, the NowMi facial treatment costs a fraction of the price and can be carried out in the comfort of your home.

Recommended reading: Vitamin C oxygen facial : Clinical evidence

https://www.youtube.com/watch?v=GzlHAlg9570

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Skin aging and free radicals

Aging is an inevitable fact of life and we all get older every day. However, thanks to improvement in health care and nutrition, the average life expectancy has increased dramatically.

According to data from the US Social Security, a man reaching age 65 today can expect to live, on average, until age 84.3 and a woman turning age 65 today can expect to live, on average, until age 86.6.

Nevertheless, it is not age itself that bothers us, but the visible signs of aging that can make us feel old despite the fact that we feel young and vital. The health and look of our skin – whether on our face or on our body – plays a major part in how old we feel, and is seen as the most common indicator to others of our age.

Many things cause our skin to age. Our genes largely control the aging process and the visible signs on our skin. With time, we all get visible lines on our face. It is natural for our face to lose some of its youthfullness. We notice our skin becoming thinner and drier. This is called “intrinsic aging” and there is nothing that we can do about it. On the other hand “extrinsic aging” which depends on our environment and lifestyle choices can cause our skin to age prematurely. By taking some preventive actions, we can slow the effects that this type of aging has on our skin.

Some dermatologists suggest that as much as 80% of complications associated with skin aging are the result of sun exposure. Regardless of the precise percentage, if you are looking for proof of the effects of sun, simply compare the skin on your face and back of hands with the skin on a part of your body not often exposed to the sun.

UV rays emitted by the sun create free radicals that damage the skin’s cell and destroy the collagen and elastin in the dermis, resulting in wrinkles and sagging skin. UV rays also act as an accelerator for the production of skin pigment (melanin), resulting in the appearance of sun spots or age spots.

What are Free Radicals and Oxidative Stress?

The definition of free radicals according to Webster’s new College Dictionary is:
“An atom or molecule having at least one unpaired electron: free radicals are usually very reactive and unstable, and can damage healthy body cells “.

One group of free radicals which is a byproduct of mitochondrial oxygen metabolism processes is Reactive Oxygen Species (ROS). The ROS group always contains Oxygen or Per Oxides and is highly unstable. ROS can also be generated as a result of ionizing radiation such as UV radiation.

The body deals with the free radicals, more specifically ROS, via specific enzymes that break them down or neutralize them or through antioxidants such as vitamins C and E. Antioxidants prevent oxidative reactions, often by scavenging ROS before they can damage cells.
Normally, the body can handle ROS, but if antioxidants are unavailable, or if the ROS production becomes excessive, damage can occur which is labeled “Oxidative Stress”.

Of particular importance is that ROS damage accumulates with age. This can be as a result of increased ROS production combined with a decrease in cellular antioxidant activity. Exposure to UV, stress, smoking and alcohol can increase ROS levels in the skin. The free radicals will alter the structure of our proteins, therefore damaging the collagen and weakening cellular structure.

How to reduce the effect of free radicals on the skin?

The best way is prevention: first, avoid UV damage by limiting exposure to sunlight during peak hours. In addition, always apply sunscreen when going out in the sun. It is also important to avoid smoking and excessive alcohol consumption.

The NowmMi treatment can also help you to reduce the effects of free radicals. A weekly treatment can help you to dramatically boost the amount of vitamin C and E antioxidants in your skin and protect against extrinsic aging.

How vitamin C can help your skin

If you don’t already know it, Vitamin C (ascorbic acid) has been scientifically proven as a powerful anti-oxidant and anti-aging agent. This is fabulous news since we can all get our hands on some vit C!

Here are some of the top advantage of this wonder vitamins for skin:
1. Vitamin C replenishes and plumps up the epidermis: The epidermis is the outermost layer of cells in the facial skin and it contains high concentrations of vitamin C. When the skin is exposed to the sun’s UV rays, the rays reduce the amount of vit C in the skin. Thus, with age, the amount of ascorbic acid in the skin significantly declines- an elderly person has about 70% less vitamin C in their skin compared to a teenager.
2. Vitamin C limits damage caused by UV rays: Vit C is a powerful antioxidant and as such it protects the facial skin against sun exposure. The UV rays can cause the formation of free-radicals in the facial skin such as superoxide ion, peroxide and singlet oxygen, which damage and prematurely age the facial skin. Vitamin C protects the skin from these harmful free-radicals by sequentially donating electrons that neutralize the free radicals and helps the facial skin maintain its youthful appearance.
3. Vitamin C increases the production of collagen: Collagen is the protein in the skin that helps it maintain its firmness and youthful appearance. Ascorbic acid is essential for collagen biosynthesis. It has been shown to increase collagen synthesis and serves as a co-factor for the prolysyl and lysyl hydroxylase enzymes which are responsible for stabilizing and cross-linking the collagen molecules. As a result, the Vitamin C helps the facial skin to repair and rejuvenate itself.
4. Vitamin C helps in wound healing: The body uses Vit C to replace damaged skin tissue with scar tissue. This helps the wounds to heal properly.

Here are a few other interesting facts about Vitamin C:
1. Vitamin C combined with vitamin E is highly effective: Research has shown that topically applied combinations of vit C and vit E are four fold more effective in preventing photodamage.
2. A high quality vitamin C ingredient oxidizes quickly: The ascorbic acid used in topical solutions isn’t stable. As a result, as soon as it is exposed to light, heat or air, the quality of the vitamin C begins to degrade.
3. Exfoliation increases the absorption of the vit C: Prior to topically applying vitamin C, it is best to exfoliate the facial skin. This ensures that dead skin and dirt don’t hinder the penetration of the vitamin and it is best absorbed by the facial skin.

The NowMi Treatment is the best way to give your facial skin the vitamin C fix it needs:
Unlike any other product on the market, the ascorbic acid used in the NowMi treatment is contained in a sealed packet until use. The packet protects it from light, air or moisture. This ensures that the purest level of vit C is used. Also, during treatment, the outermost layer of the skin is exfoliated to ensure the optimal penetration of the vitamins for skin. Finally, the vitamin C is combined with Vitamin E and Hyaluronic acid to deliver the best skin rejuvenation results.

Vaginal Rejuvenation: Are we going to see home-use devices in the market?

NowMi discuss vaginal rejuvenation at home Almost one in five women is interested in having vaginal rejuvenation or “designer vagina” surgery, according to an Australian study conducted in 2014.

The number of Labiaplasty procedures, an operation to reduce the length of the inner folds of skin on either side of the vagina, are increasing dramatically. According to the International Society of Aesthetic Plastic Surgery (ISAPS), the number of procedures increased by 45% between 2015 and 2016- constituting the largest increase in the number of procedures1.

A study published in 2016 entitled “Motivations, Expectations, and Experiences of Labiaplasty: A Qualitative Study2“, found that online media representations of labial appearance, as well as negative past experiences, primarily sexual in nature, contributed to women’s concerns about their vaginal appearance.

Vaginal Relaxation Syndrome (VRS) is a common medical condition described as a loss of the optimal vaginal structure, and is usually associated with vaginal child delivery and natural aging.
Most women and their sexual partners refer to VSR as “loose vagina”, complaining of a loss of vaginal tightness, which is directly related to the reduction of friction during intercourse and thus to a decrease or loss of sexual gratification.

There is a large spectrum of various VRS treatment options on the market, ranging from behavioral (Kegel exercises) through pharmacological therapies (hormonal, tightening creams and sprays) to various invasive surgical procedures. While behavioral and pharmacological therapies are non-invasive and safe, they have limited efficacy. On the other hand, various surgical procedures promise a much better final result at the price of higher associated risks and an extended recovery period.

In recent years, several novel therapies emerged on the market using Lasers or Radio-frequency energy sources for non-invasive vaginal rejuvenation. A few such products are:

Vaginal rejuvenation probIntimaLase – a minimally-invasive, non-ablative Er:YAG laser vaginal tightening procedure utilizing photothermal laser-mucosa tissue interaction.
FemiLift for LVT – non-invasive Laser Vaginal Tightening using CO2 laser that thermally heats the inner layers of the vaginal tissue inducing collagen and elastin contraction and regeneration of these proteins in the long run.
ThermiVa® – a non-invasive, non-hormonal treatment that uses controlled radiofrequency energy to gently heat tissue to rejuvenate collagen, without discomfort or downtime.

With celebrities like Farrah Abraham,the 26-year-old Teen Mom sharing photos on Instagram3 and chatting about her procedure of vaginal rejuvenation4 , the procedure is constantly gaining popularity among women of all ages and ethnicities.

The next natural step is the development of a home-use device for vaginal rejuvenation. Not an easy task!
The two competing technologies in the vaginal rejuvenation professional market are Fractional lasers and Radio-frequency. Past experience of implementing these technologies in home-use devices shows a clear advantage in favor of Radio-frequency technology in terms of size, energy source and ease of implementation. Vaginal electrodes for Emergency Medical Services (EMS) already exist in the market and adding Radio-frequency energy to those electrodes, or to similar ones, is quite easy. This makes the path to home use vaginal rejuvenation devices much simpler. The challenge lies in proving the safety and efficacy of the device and gaining regulatory approval. It seems that the regulatory path will first require PDU (Physician Directed Use) and later over-the-counter approval1.

Recommended reading NowMi vitamin C oxygen facial

https://www.isaps.org/wp-content/uploads/2017/10/GlobalStatistics.PressRelease2016-1.pdf
2. https://academic.oup.com/asj/article/36/8/920/2613944
3. https://www.instagram.com/p/BYRcLvlH64v/?hl=en&taken-by=farrah__abraham
4. http://www.dailymail.co.uk/health/article-4834938/What-vaginal-rejuvenation.html